Monday, December 09, 2019
Innovative SMS Gateway & Messaging solutions

aspsms.com Newsletter, 05.2014

Customer information

Dear Joachim von Watt

As a registered client of ASPSMS youget the latest information about our newly available SMS applications.

Contents

Case Study: The Favre Auto House
Part 3: Gas Price Alerts

Besol was founded in 1953 as a Swiss Shopping Community for petroleum products.

Benzin-SMSSource: Gabriela Adair (Fotoagentur Ex-Press)

In 1967, Albert Favre, the father of today's managingdirector René Favre bought into the Besol Shopping Communitywith his Favre Gas Station.

Today, the Besol Gas Station generates a non-negligiblemargin contribution to The Favre Auto House.

Discovery

As a member of the Besol Shopping Community The Favre Auto Houseis always informed in advance of gasoline price adjustments.

René Favre had discovered the strange urge to himself, trying tofill up just quickly before an upcoming petrol price increase.On the other hand to wait refueling, if he knew that a gasolineprice cut would be imminent and refill as soon as the price changehad an impact at the pump.

The Experiment

SMSBLASTER web edition

To communicate with his customers, CEO René Favre uses the SMSBLASTER web edition.He can comfortably send text messages without the need to download and install any software. He only needs a web browser. The address book entries and text message logs are in the cloud and he can therefore use the SMSBLASTER web edition at the office, at home or while travelling and has access to the contacts anytime.

The consistently good experience with the use of text messageshas encouraged CEO René Favre to venture a little experiment.The majority of its customer base has allowed by opt-in to becontacted by text messages from time to time.

Whenever now a significant gas price jump upwards or downwards was announced,René Favre sat down at the SMSBLASTER web edition and sent text messagesto its customers according to the following pattern:

Petrol price increase

SMS-OUT: Warning: Petrol price increase January 22nd! Fill your tank with us today for only CHF 1.67/L - The Favre Auto House 0580000000

Petrol price cut

SMS-OUT: Hurray, petrol price cut on May 15th! Take today and tomorrow economically and fill up with us, tomorrow - The Favre Auto House 0580000000

The Conclusion

After an announcement of a gasoline price cut the number of refuelingswas in each case higher than usual during the first days after the pricereduction.

Always, however, when a significant gasoline price increase was announced,René Favre could not believe his eyes: during the remaining days,automobilists were standing in queue to refill at the gas station!It even went so far that once The Besol Gas Station completely ran outof petrol.

Mobile Marketing on a large scale

As a committed member René Favre wanted to share his knowledge with The Besol Shopping Community.

An IT project for sending text messages was designed and implemented into the CRM system of the Shopping Community. Today, every Besol Gas Station has the ability to do mobile marketing by text messages.

The Success

Many Besol Gas Station operators nowadays collect the mobile numbers of their customers, do promotional broadcasts and send text messages to inform about whatever makes sense. But the big seller is and remains the Gas Price Alert: every year hundreds of thousands text messages.

The Besol Shopping Community rewarded René Favre's idea. As an ASPSMS affiliate he personally earns a 10 percent cut on every text message sent using the Besol CRM.

Considering the respectable number of sent text messages, René Favre experiment is now rewarded monthly with more than just pocket money.

This is how it works

  1. ASPSMS Account
    http://www.aspsms.com/

  2. Order ASPSMS Credits
    https://www.aspsms.com/balance.asp

  3. Enter Credit Warnings (optional)
    https://www.aspsms.com/creditwarning/

  4. If needed: Order Global Two-Way Number
    https://www.aspsms.com/two-way/

  5. Login on SMSBLASTER web edition
    http://www.smsblaster.com/

  6. ASPSMS API
    https://www.aspsms.com/en/soap/

  7. ASPSMS affiliate programs
    http://www.aspsms.com/affiliates/

Buy ASPSMS Credits

For sending an SMS, so-called ASPSMS credits are needed,which are purchased in advance. The ASPSMS credits donot expire. Payment by bank transfer, various creditcards such as Eurocard/Mastercard, Visa, AmericanExpress or Diners Club, PayPal or Swiss Postcard are possible.

Advertising

Your private credit: fair, fast and easy

Did you already know?

You can calculate the cost of your SMS broadcast in advance.

If you need the effective ASPSMS credit consumption for cost calculation of your SMS broadcast, the following xml formatted information might help.

List of all networks covered by the ASPSMS system:

List of all networks with termination fees (cost more than 1 ASPSMS credit per SMS), covered by the ASPSMS system:

Info: If you use the SMSBLASTER web edition, the needed ASPSMS credits for your broadcast are always displayed before sending.

http://www.smsblaster.com/

 

List your ASPSMS application at our 3rd-party solutions!

Take the chance and additionally advertise your own ASPSMS based softwaree.g. your content management system or your branch specific solution thatsends SMS through the ASPSMS system on:

http://www.aspsms.ch/solutions/3rd-party/

That's how it works:

  1. Send us a link or a demo version of your softwarewith the appropriate login data to support@aspsms.com so we cantest your product.

  2. We shall examine your software and let you know if we shall publish it at ASPSMS 3rd-party solutions.Please understand that we can only take well-engineered and error free products into consideration.

  3. If we decide to publish your product, we shall ask you for further information:
    1. Product logo
    2. Product description (title)
    3. Product version
    4. Short description
    5. Detailed product description
    6. Price/currency
    7. Purchase- or download link
    8. Further useful information that helps

    If you have a German documentation, don't hesitate to send it for our German ASPSMS-website.

Examples for an listing on ASPSMS 3rd-party solutions:
http://www.aspsms.ch/solutions/3rd-party/

Products based on the
ASPSMS system

Interfaces

Applications

Credit Warning

Archive:

Available SMS tools and interfaces for ASPSMS




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Switzerland

Supported operators in your country:

Aldi
Bebbicell AG
CoopMobile
Digitec Connect
Lebara
Lycamobile
M-Budget
OK Mobile
Salt
Sunrise Mobile
Swisscom Mobile
Tele2
UPC
Very Mucho
Wingo
Yallo